Salon · Apgujeong
Texture Apgujeong Rodeo
텍스처 압구정로데오점
Color-specialist hair salon
It bills itself as a colour-and-wellness salon rather than a generic cut shop, and sits right on the Apgujeong Rodeo strip where the newest Seoul hair trends surface first.
About: Texture is a colour-specialist salon on the second floor of the YOHAN Building on Apgujeong-ro, at the heart of the Apgujeong Rodeo shopping district. It is one of two branches of the brand, alongside a Seoul Forest location, and frames itself as a "wellness salon" built around dyeing and clinic-style hair repair.
As a newly opened studio it books through its Instagram profile link, Naver reservations and DM. Hours run roughly 10:00 to 21:00, closed Wednesdays. Note that the brand's storefront and menu are Korean-first, so non-Korean speakers may want to book ahead with a translation app.